Sahyadri Journal of Management (SJOM)

SJOM is a biannual peer reviewed online journal which is double blind reviewed and published by Department of Business Administration, Sahyadri College of Engineering and Management, Mangaluru. The journal encourages research across wide range of management topics related to creative thinking,innovation, entrepreneurship and other management practices. The journal publishes full length articles and invites manuscripts that provide an insight into excellent management practices.

The journal intends to be a platform for innovative thinking and research on relevant management topics, which meet high academic standard. SJOM is interested in publication and diffusion of articles related to theoretical and empirical research associated with areas of management. SJOM pursues to publish original and high quality research articles that would contribute to building empirical and theoretical understanding of management aspects in Business related activities. Its focal point on research and reflections relevant to academicians and practicing managers.

Chief Editor - Dr.P.Aranganathan, Associate Professor, Department of Business Administration, Sahyadri College of Engineering & Management, Mangaluru

Editorial Team members

Dr. D. L. Prabhakara, Director, Sahyadri College of Engineering & Management, Mangaluru.
Dr. Umesh M Bhushi, Principal, Sahyadri College of Engineering & Management, Mangaluru.
Dr. Krishnamurthy, Professor, JNNCE,Shimoga
Dr. Prakash Pinto, Professor & Dean, St Joseph Engineering College, Mangaluru.
Dr. Lalith Achoth, HOD, Diary Science College, Bangalore
Prof. R. Sugant, Associate Professor, SDMIMD, Mysore
Dr. Iqbal T H, Associate Professor, The Kingdom University, Baharain
Prof. Soofi Anwar, HOD, BITS Offshore campus, RAK, UAE

For any issues regarding the publication, please contact

Chief Editor
Sahyadri Journal of Management (SJOM)
Department of Business Administration
Sahyadri Campus, Adyar,
Mangaluru - 575007, Karnataka, India.
Phone: + 91 824 2277222
College No: + 91 824 2277222/333
Email: [email protected]

The individual authors are solely responsible for infringement, if any, of Intellectual Property Rights of third parties. The views expressed are those of the authors. Facts and opinions published in SJOM express solely the opinions of the respective authors. Authors are responsible for citing of sources and accuracy of references and bibliographies. Although every effort will be made by the editorial board to see that no inaccurate or misleading data, opinion or statements appear in this journal, the data and opinions appearing in the articles including editorials and advertisements are the responsibility of the contributors concerned. The editorial board accepts no liability whatsoever for the consequences of any such inaccurate or misleading data, information, opinion or statements.